Credit where credit's due
Harnessing credit insurance as a positive member benefit for trade associations

Credit insurance has traditionally been seen as purely a protection against bad debts. Whilst it does undoubtedly provide that comfort, if harnessed properly it can also create a bedrock for successful business development and improved profitability. Drawing on a mix of academic research and practical examples, this presentation will look at modern forms of credit insurance and their increasing relevance to trade associations and their members.